Bluesky’s 2024 moderation report exhibits how shortly dangerous content material grew as new customers flocked in

Bluesky skilled explosive progress final 12 months, , necessitating that the platform ramp up its moderation efforts. In its just lately launched moderation report for 2024, Bluesky mentioned it grew by about 23 million customers, leaping from 2.9 million customers to just about 26 million. And, its moderators acquired 17 occasions the variety of consumer stories they obtained in 2023 — 6.48 million in 2024 in comparison with 358,000 the earlier 12 months.

The majority of those stories have been associated to “harassment, trolling or intolerance,” spam and deceptive content material (together with impersonation and misinformation). The presence of accounts posing as different folks within the wake of Bluesky’s reputation spike, and the platform with a “extra aggressive” strategy in an try and crack down on it. On the time, it mentioned it had quadrupled its moderation workforce. The brand new report says Bluesky’s moderation workforce has grown to about 100, and hiring is ongoing. “Some moderators concentrate on specific coverage areas, equivalent to devoted brokers for little one security,” it notes.

Different classes Bluesky says it acquired lots of stories about embody “unlawful and pressing points” and undesirable sexual content material. There have been additionally 726,000 stories marked as “different.” Bluesky says it complied with 146 requests from “legislation enforcement, governments, authorized companies” out of a complete of 238 final 12 months.

The platform plans on making some modifications to the best way stories and appeals are dealt with this 12 months that it says will “streamline consumer communication,” like offering customers with updates about actions it has taken on content material they’ve reported and, additional down the road, letting customers attraction takedown selections straight within the app. Moderators took down 66,308 accounts in 2024, whereas its automated programs took down 35,842 spam and bot profiles. “Looking forward to 2025, we’re investing in stronger proactive detection programs to enhance consumer reporting, as a rising community wants a number of detection strategies to quickly determine and handle dangerous content material,” Bluesky says.